Dashboards, Reporting and ROI

Empirics specialises in data visualisation and the creation of advanced dashboard reporting, to measure the true ROI and effectiveness of all your marketing and operational activities. You can interact with your data via a range of easy-to-use tools, to inform decision making and establish early warning systems, all available on your desktop and geared to giving your business real insights, in the way you want to view them.

Empirics provide data-driven personalised marketing platforms that harness everything you know about your customer to deliver a fully individualised and consistent customer experience across any channel including mail, web, email, mobile and social media. Using MarketSuite analytics to coordinate and drive all your touchpoints ensures the utmost in relevance for every individual.

Superannuation Industry Solutions

As the leading provider of business intelligence solutions for the superannuation industry, we can give you a complete single view of member and employer behaviour, trends and rollout watch-lists. >> Learn more

Retail Industry Solutions

We can help you view and understand your customers to a segment of one, understanding their purchasing behaviours and what products to target them with next, to keep them, grow them and find others like them. >> Learn more

Automotive Industry Solutions

Comprehensively integrate and measure all customer, franchise and dealership data to gain true insight and understanding of every customer sale, post purchase behaviours and regional trends across your franchise network. >> Learn more

The Empirics MarketSuite Solution

Empirics have developed the MarketSuite solution to give you total customer knowledge in just 12 weeks. No matter how big or small your data sources, or what shape they’re in, we’ll give you a cleansed and fully integrated single view, including bespoke intelligence for your company and your industry.

Image Description The MarketSuite solution can be implemented in just 12 weeks from receipt of your data sources. As part of the implementation process, we undertake a comprehensive data workshop and discovery sessions with your key stakeholders to build the solution directly to your business strategy.

The MarketSuite solution is suitable for medium to very large businesses and can be hosted either on your infrastructure or ours. One of the key benefits of the solution is that you don’t need to change any of your existing systems, infrastructure or processes – we’ll simply take extracts from your existing systems on a scheduled basis, giving you an integrated single view with the ultimate in intelligence and capability. 

Image Description No matter how big or small your data sources, or what shape they’re in, we’ll give you a cleansed and fully integrated single view, including bespoke intelligence for your company and your industry, (like Customer Value scores, Defection Predictors, Next Best Actions and more). You can have your information updated every week, every night or every minute – it’s your choice. Using experience developed over 30 years in the data business, the MarketSuite solution creates predictive and derived analytics, to pre-empt behaviours and pathways and make your data easy to view and use. MarketSuite can be tailored across multiple industry sectors for instant access to untapped market opportunities and competitive advantage. 
Image Description Take control of your data! You can interact with your data via a range of easy-to-use analysis, reporting and dashboard tools, all available on your desktop and geared to giving your business real insights, in the way you want to view them. MarketSuite enables you track true campaign or event ROI, perform ‘train of thought’ analysis with your data, create rapid hypothesis conformation and build robust data-driven business cases for large-scale projects. Establish segments of one, provide a fully tailored, relevant and consistent experience for every customer, at every touch point – creating a more meaningful engagement with your brand, products and services.
Image Description A dedicated Data Analytics Specialist provide analytics support for the life of the solution. You’ll receive proactive analysis and practical recommendations for action helping you drive the solution to achieve the business outcomes you’re after.
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